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Business Cards + Letterheads!
Monday, May 11, 2009 // 9:00 AM
Today we're doing.... *drumroll* BUSINESS CARDS! ZOMFDGWAFISJT!

Business card is a very effective form of advertising. It makes your business look more legitimate. When your business card sucks, it gives a bad impression to your potential customers.

Letterhead - has a logo and address at the top. [looks more professional, important document, sometimes legal]
- (in the older days, it was used because it was harder to forge a document)

Effective use of business cards (Mr. Case's favourites)
- memorable, stands out
- sometimes their uniqueness can work for or against them

examples.
- business card on a clothes pin
- usb keys business card
- dog tag business card
- pills business card
- dental care one with an imprint of teeth
- edible business card
- divorce lawyer where the card you can rip
- second hand store (reuses other business card so the card is actually second hand)

RULES FOR A BUSINESS CARD
- some elements of design
- required info: phone number, contact address, url (has to be consistent), name, position, etc
- Letterhead: contact information, logo, be creative

To create a letterhead:
One) Create>Header & Footer
Two) Insert the phrases 'My Business Address' on the very top and the URL in the footer box
Three) Save it as a template (.dot) or document as a letterhead

Creates Business Cards:
Tools>Letters&Mailing>Envelopes&Labels>Label Options>Select one>New Document

Toodles!
- Serena

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